MEGA / IKEA

2018, Fashion installation for «MEGA» shopping mall / IKEA, Saint-Petersburg.

Six mirror boxes were installed in the main hall of the mall and formed an interactive fashion installation for MEGA Dybenko company (a part of the structure of the IKEA Russia). The boxes contained photo spaces and displayed such brands as Armani Exchange, Calvin Klein, Uniqlo. The special stand was made for IKEA installation. The new interior collection SPÄNST was presented.

 

Producer: Alexander Lysenko (TOLK).

 

Project Manager: Alexandra Stepanova (MEGA).

 

Photos by Dmitry Tsyrencshikov, Pavel Franchishin.

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